For Gupta, fashion is not merely about clothing; it is a medium through which he explores the vastness of the universe and the human spirit. “I don’t have a starting point or an ending point. Everything is infinite, and everything is in loops,” he reveals of his creative process. His artistic vision comprises a range of abstract inspirational sources, drawing from spiritual concepts, elemental forces and even ancient mysticism, and invites viewers to immerse themselves in a realm of uninhibited imagination.

Emphasising the diversity of influences that shape his artistic journey, Gupta says: “It’s more like a philosophy—abstraction, surrealism, Dadaism, magic realism, fantasy. The whole pool of creativity in the universe is where I draw inspiration from.” 

Gupta is renowned for transforming fabrics into wearable art, something he explains stems from a fascination with sculpture in his youth; working with clay, in particular, laid the foundation for his sculptural approach and origami-style patterns and pleats. “I’ve made sculptures since childhood, so it’s just naturally translated to clothes as well,” he says.

Gupta has created looks for and worn by an impressive range of clientele, spanning from brides across Asia to global icons like Shakira, Cardi B and Fan Bingbing.

Fans of his design span the spectrum of cultural and geographic diversity, and his collections have graced red carpets, stages and intimate gatherings. There is, though, a special joy in creating bespoke garments that resonate with a client’s unique identity and aspirations, particularly for a wedding day. Celebrated for revitalising bridal couture in India, Gupta has also worked closely with women outside his homeland. “I remember making these bridal outfits for our Indian brides brought up in Singapore, and they come to India to have special appointments with me,” he says. “I really enjoy those appointments.”

When asked to name an especially notable moments in his career, Gupta is quick to answer: when Beyoncé wore his designs for the Renaissance World Tour, her highest-grossing concert tour to date. “She wore three amazing Gupta looks, including a neon green sari from the Paris Couture Week collection and an infinity bodysuit custom-made for the tour,” he says, the excitement still evident in his voice. “Who doesn't love Beyoncé? She embodies a feeling of freedom, positivity, infinity and celebration. All of those things resonate with [him and his brand] a lot.” 

As the architect of an 18-year-old fashion empire, five retail stores and a strong international presence, Gupta’s legacy continues to evolve and inspire. His ability to seamlessly blend traditional craftsmanship with contemporary flair has earned him accolades and admiration from fashion enthusiasts worldwide. Across high couture collections, ready-to-wear lines and bespoke creations, Gupta invites those who don his pieces on a journey through his limitless imagination. In his hands, fashion becomes more than mere clothing—it becomes a celebration of the human spirit and a testament to the enduring power of artistic expression. A visionary artist whose creations seamlessly blend mysticism and fantasy with modern elegance, Gupta’s navigation of the fashion landscape is as intricate and awe-inspiring as the garments he crafts.

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